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Issue DateTitleSubjectsCAPTION
Nov 21 2025
EBT Revenue Nosedives
FOOD STAMP SALES AT C-STORES
Station Population



Despite a sharp reversal in EBT revenue since 2022, C-stores continue to covet food stamp customers to extend store sales. The U.S. convenience store industry raked in $5-billion in food stamp sales last year. EBT revenue averaged $42,258 per food stamp accepting C-store.
Nov 20 2025
Dino Eyes California
HF SINCLAIR GROWTH PHASE
Company Profile



HF Sinclair, the nation's sixth largest refiner, has achieved its branded outlet count growth forecast of 5% annually. As of 2022, three formerly small refining outfits are combined, featuring seven plants, and the widely loved Sinclair gasoline brand. In a new development, now California and Nevada markets are opening up for HF Sinclair.
Oct 28 2025
Production Plateau Forming
CRUDE OIL PRICE INCENTIVE FADING
Production/Supply/Demand



Since 2014 the U.S. has reigned as the world's biggest crude oil producer. Robust production has led to reduced crude oil and gasoline prices in 2025. However, with sub-$60 crude oil, U.S. production is set to plateau in 2026.
Oct 16 2025
Another Record Year
COUCHE-TARD MARKETING METRICS
Company Profile

Margins

Station Population
Despite a failed acquisition attempt of 7-Eleven owner Seven & i Holdings, Circle K owner Couche-Tard still enjoyed a record setting fiscal 2025. The company's near perfect timing on acquisitions has paid off bigtime in this new higher fuel margin era. Couche-Tard achieved 40.49ยข fuel margin on average in 2025.
Sep 18 2025
Sparkling Spin-Off
MURPHY USA FUEL METRICS
Company Profile



Murphy USA continues to aggressively pursue gasoline market share in its 27-state territory, and according to Lundberg data, will increase its share in 2025. At the same time it continues to enjoy a much higher gasoline margin than it had been accustomed to prior to 2020. Herein we report on Murphy USA fuel metrics.
Sep 10 2025
Brand Price Postures
SAN FRANCISCO DTW METRICS
Market Profile



Wholesale gasoline competition remains fierce in San Francisco as several brands jockey for price positioning, including 76 brand undercutting Arco. Bay Area competition may take on a new personality next year when it loses yet another vital gasoline supplier, the Benicia refinery.
Aug 07 2025
Another Down Year
2025 GASOLINE DEMAND METRICS
Demand

Retail Prices

Pump prices are down and the driving population is up. But instead of growing, gasoline demand so far this year is faltering. This report shows why we are forecasting full year 2025 demand to sink by 0.7%.
Aug 01 2025
Energy Transition U-Turn
U.S. VEHICLE FLEET TRENDS, 2025
Fleet

Demand

Last year EPA projected electric vehicle sales would account for half of all vehicle sales by 2032. This ridiculous projection was partly based on stringent fuel efficiency regulations which have recently been rolled back. Lavish EV subsidies are being eliminated and the coerced/rushed transition is being reversed. Herein we report on vehicle fleet sales and efficiency trends.
Jul 24 2025
Brand Price Postures
SEATTLE DTW METRICS
Wholesale Prices

Market Profile

Scrutiny and monitoring of reliable Dealer Tankwagon prices to discover brand positions is a must in markets where mere racks may not reflect competitive reality. Seattle, where BP is what makes Arco pricing tick, is a dramatic case in point.
Jul 17 2025
Shortage or Surplus?
REFINERS' BRANDED SUPPLY 2025
Refining



Shell's one remaining U.S. refinery produces enough gasoline to cover just 20% of its branded gallonage sales. The rest is sourced from competitor refiners. ExxonMobil has grown its refining capacity while its branded station network declined, freeing up more barrels for unbranded sales. Herein we examine branded supply liability of nine refiners.
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