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Issue DateTitleSubjectsCAPTION
Mar 25 2021
Hobbled Recovery Forming
GASOLINE DEMAND IMPEDIMENTS 2021
Demand

COVID-19

After last year's extreme gasoline demand crash, this year could have returned to 2019's glory or even exceeded that all-time high. But recovery 2021 is being thwarted by policies and conditions from government and from rising gasoline prices. This report tracks recovery from last year's pits, fits and starts, and forecasts this year's gasoline demand due to factors identified herein.
Mar 18 2021
Sunoco's Latest Profile
HARD HIT IN 2020, EYES STRONG REBOUND
Market Share

Company Profile

Station Population
Last year's gasoline demand beat-down hit Sunoco especially hard. Sunoco did however grow its branded station count to an all-time record high despite the sharp downturn in the economy. Having shed upstream, refining, and now even the bulk of its direct retail outlets, the veteran marketer continues to focus on growing its iconic gasoline brand.
Feb 19 2021
As Motorists Still Reject E85 and E15
ETHANOL NIGHTMARE CAUSING RIN PRICE SPIKE
Regulations

Demand

Ethanol-free gasoline costs 16.4¢ gal. more at the racks than the corn-laced, as refiners are punished by EPA for selling clear product. Devastated gasoline demand in 2020 and 2021 makes reaching the ethanol mandate impossible without draconian measures. Refiners lacking credits are now facing sky-high RINs prices and uncertainty as to what EPA will do next. This study reports on current and historical ethanol market conditions.
Feb 12 2021
ExxonMobil Market Share Rebound
AFTER TOUGH 2020, EYES DOWNSTREAM GROWTH
Market Share

Company Profile

ExxonMobil has increased its U.S. branded outlet network for six consecutive years and seems to have a newfound downstream gusto, polishing its retail gasoline image and offerings. Ten years after a painful natural gas acquisition, the venerable supermajor has returned to growing its U.S. gasoline market share, with the top national spot again within reach.
Jan 20 2021
Highest in History - How, Why, What's Next?
THE GREAT MARGIN MONOLITH OF 2020
Retail Margins



Retail gasoline margin broke another record last year, tripling that of one decade ago. So did gross margin dollars, $44.8-billion, a shocking achievement in a year of demand collapse and recession. This report examines how these milestones developed and why they are unlikely to repeat in 2021.
Jan 04 2021
Gasoline Retailers' Resilience
STATE OF THE U.S. STATION NETWORK 2020
Station Population

Throughputs

Lundberg research finds the nation's total station count was stable this year even in the face of decimated gasoline demand. Record high fuel margins and access to government loans/grants helped many keep the doors open in 2020. While thousands of retailers in other sectors have gone out of business, gasoline operators in general have persevered. Trends in station density and throughputs are examined herein.
Dec 14 2020
Major-Brand Dealer Country
FACES OF MIAMI MARKET COMPETITION 2020
Market Profile

Station Population

Miami's gasoline market has shown resiliency amidst this year's recession. Rather than decline, its outlet count has increased so far in 2020, despite temporarily reduced gasoline throughputs. Exclusive: Lundberg census data finds Miami's lessee dealer count has doubled in just eight years. The nation's seventh largest metro area is featured in this report.
Dec 08 2020
Jobs, Holidays Canceled
HOW 2020 GASOLINE DEMAND GOT CRUSHED
Demand

COVID-19

Lundberg exclusive: U.S. gasoline demand's recovery from April lows ended in August and it has been trending lower ever since. Covid lockdown policies have shuttered schools, killed restaurants, destroyed discretionary driving, and arrested the recovery in gasoline demand. State lockdown variations have caused a shocking variety in results, including New Jersey's 22.5% collapse.
Nov 30 2020
The Art of Positioning
MOTIVA'S EMERGING STRATEGY INCLUDES RETAIL
Market Share

Wholesale Prices

Company Profile
Motiva's share of the gasoline market is down, its share of refining capacity is up, and it has been broadening its spanse via ownership moves into petrochemicals and retail stations. Latest statistics and market perspectives featuring Motiva comprise this study. Exclusive: Lundberg census data reveal that Motiva is growing its 76 brand while shrinking Shell.
Nov 13 2020
Win-Win For Retailers, Motorists
RETAIL DIESEL FUEL, STAR OF 2020 Inbox
Retail Prices

Station Population

Diesel fuel is now available at more than 60% of metro area stations, and retail margin exceeds 60¢ gal. so far this year. Reasons for diesel's dramatically increased role in passenger vehicle fueling are explored in this report.
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